Together with agency Hugo Strategy, Onesize took 101TV - who produce shows for Dutch TV channels - back to basics and worked out their brand values and brand positioning, so we could deliver an effective series of short clips to advertise the channel.
The graphic packages we created involved both animation and stop motion. The food cutting board was the essence of the concept. The fast, humorous animation converts the ingredients into the whole, whatever the subject of the show (often not food!) In all we produced 25 short clips, which were shown mainly on TV. All clips were produced in house.