The L’OR BARISTA ABSOLU is no ordinary coffee machine. With features like BOOSTED, ICED: Enjoy Over Ice, and a refined design, this machine offers an endless variety of coffee creations: hot and iced. That’s why Onesize developed not only a cinematic 20” hero film, but also a modular content package that fully showcases the versatility of the ABSOLU.

The campaign film is a sensory experience: 3D animations, refined tabletop visuals, and elegant slow-motion shots bring coffee to life in all its forms: from intense espressos to refreshing iced creations. Onesize also created multiple variations of the hero commercial, each highlighting a unique feature of the machine.

The production was realized in collaboration with coffee experts Cor Meijerink and Grace Allaart. Photography was led by DOP René Mesman, with direction, design, and post-production handled by the Onesize team. Sound design was crafted by Roger Lima.

The campaign has now launched internationally and supports L’OR’s brand strategy. Where innovation, luxury, and endless coffee pleasure converge in one iconic machine.